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Own product · SEO software · 2026

SEO Workbench

An installable SEO research panel powered by DataForSEO - keyword research, SERP tracking, backlinks and AI visibility monitoring, all running on your own machine with your own API keys. Live at SEO Workbench.

11

research workflows

9

decision tools

$79

lifetime license

100%

local data

SEO Workbench - local DataForSEO research panel brand card

The problem

Every freelancer and agency running SEO ends up building the same spreadsheet: pull SERP data, pull keyword volumes, pull backlinks, stitch together a rank tracker, generate a client-ready PDF. Everyone already pays for DataForSEO - they just do not have a UI over it. SEO Workbench is that UI: 11 pre-built workflows over the DataForSEO API, plus 9 decision tools that make the raw data actionable, all running locally with your own credentials.

The build

SEO Workbench installs on your machine and stores every check, keyword, SERP snapshot and backlink in a local SQLite database - 100% private, zero cloud dependency for the data layer. On top of DataForSEO it wraps in scheduled rank checks with trends, on-page audits, keyword gap and keyword ideas workflows, backlink and competitor intersections, and an AI visibility monitor across ChatGPT, Claude, Gemini and Perplexity. Cost tracking with daily and per-run caps means you cannot accidentally blow through your API budget.

Why it matters

A $79 one-time license replaces the $99-299/month recurring cost of hosted SEO suites - because the user brings their own DataForSEO key and the data lives on their disk. The product is proof of a principle we bring to client work: a small, sharp tool built on well-chosen APIs beats a bloated SaaS almost every time.

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